Beauty Stylist Alex Ross has been doing makeup for over 19 years. And although, he started his career out studying special effects makeup in LA, his true calling turned out to be more on the classic side—everyday flawless to timeless wedding-day glow. Get to know this Durham-based artist with a passion for keeping his customers looking beautiful and fresh for all of life’s special occasions.
BEAUTY BLOG: Bridal beauty is one of your areas of expertise. What excites you most about the art of wedding makeup?
ALEX ROSS: I really love creating a classic look. Being able to help someone customize her own unique take on ‘timeless’, on one of the happiest days in her life, makes doing bridal makeup so much fun!
How do you help a soon-to-be bride look her most beautiful?
ALEX: I truly love sitting down with a customer and learning about the concept of their wedding. Finding out about the colors, location and decorations allows me to devise a color palette specific to each bride. But, before I start consulting on the makeup, I want to know about her skincare regimen. Having great skin is half the work for doing a perfect bridal look. I want the skin glowing and fresh.
When it comes to planning a winter wedding, what types of makeup trends and products are on your radar?
ALEX: Most of the time, I like to avoid “trend” makeup looks for weddings. I want people to look back at their wedding albums and not be able to tell what decade they were married in. Did she get married in 1913, 2013, or 2113? However, I do love a blushing bride. Part of the look is giving a multi-dimensional cheek. I don’t think we have a perfect look unless we use at least 3 blushes. Also, what helps during the winter months is a traditional red lip. It can be tricky to maintain, but with a good lip liner, a semi-matte/cream lipstick, powder and a straw, you can have a great lip that will last for a few hours!
Tell us about one of the best bridal looks you created and what made it so special.
ALEX: I had a very close client of mine ask me to do her wedding. It was an amazing mix of traditional 1920s style with a flair of modern. We did false lashes in the style of the ’20s, a traditional red lip, and flawless skin. It was outdoors, so natural lighting was very important! I always think back to that wedding and all the bridesmaids. It was fun and challenging to give them each a unique look for the overall effect!
What makeup artists inspire you?
ALEX: I am inspired by Pat McGrath when it comes to edgy, fashion looks, but François Nars is still my hero. He once said, “Don’t be so serious, it’s only makeup.” And I really love this quote, because beauty should be fun.
Planning a wedding or just need a quick midday makeover? Visit Alex at the North Carolina Nordstrom store located at the Streets at Southpoint in Durham, or find a Beauty Stylist near you! And be sure to bookmark The Wedding Suite blog for 24/7 bridal bliss.