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kids back to school

We’re interrupting our behind-the-scenes coverage of our Portraits of Style designer shoot for a little dose of adorable. Grown-ups shouldn’t have all the fun, and we haven’t forgotten the little ones at the kids’ table.

Just in time for picture day and back-to-school shopping, we’re introducing some of your favorite adult labels to our kids’ designer collections—including Chloé, Stella McCartney, Marni* and Hugo Boss. Get ready to get your coo on over these super-sweet shots from our kids’ designer campaign.


Stella McCartney

LITTLE MARC JACOBS

Burberry

Armani Junior

Chloé
Check out our complete designer collections for girls, boys and baby.

*Marni arriving in September.

August 21, 2010

Back To School in Style

After you’ve checked pens and pencils off the list, it’s time to think about kids’ back-to-school outfits. We’ve got both you and the kids covered, with items they want at prices you’ll love.

So what will trendy kids be craving this fall? Embellished or denim leggings are a good place to start for girls—they’re perfect to pair with cute tops from Juicy Couture (pictured left). Both girls and boys will want to sport military-inspired shirts and the season’s coolest denim, and we’ve got it from brands like True Religion, Joe’s Jeans and !iT Jeans.

For layering great fall colors with tops and tees, check out Mini Boden and Burberry. Then, keep them warm with a jacket from The North Face or Patagonia on those crisp fall days. And don’t forget your everyday staples! Stock up on classics like the Pure Stuff Thermal T-Shirt or Ivy & Moon Girl’s Crewneck Tee, starting at $16. With their fashion needs checked off the list, your kids can focus on what’s really important—hitting those school books!

KIDS’ BACK TO SCHOOL