Main Content

Kids Designer Collections

July 25, 2013

Royal Baby Fashion Alert

Welcome to the world, Prince George Alexander Louis of Cambridge! In honor of your royal birth, we’ve gathered a pram-load of gifts fit for an heir to the British throne—and worthy of all little princes who make their own eagerly awaited appearances this year.

Hero

Sir Sleeps-a-lot: Someday you’ll be a lucky princess’s knight in shining armor, so champion your chivalrous style with a noble onesie. Burberry ‘Eddie’ Bodysuit

Polo loungers. To play ponies with Uncle Harry, you’ll need a swinging outfit. Ralph Lauren Romper & Layette Crib Shoe

Sun king. Mummy simply adores the sand on Ibiza, and will want your royal beach ‘bum’ to be properly covered. Baby Aspen ‘Beach Bums’ Diaper Covers & Armani Junior Swim Trunks

George of the jungle: Going on safari is a royal rite of passage, when a boy must be brave but still needs his blankie. Nolan Glove Twill Safari Hat & Little Giraffe ‘Luxe’ Blanket

Regal retreat: Grandpapa Charles and Auntie Camilla like to holiday in the Scottish Highlands, so you’ll need a posh ensemble for the stroller. Baby Aspen ‘Sweet Tea’ Bodysuit, Booties & Hat Set & ‘Earl the Squirrel’ Gift Set

Formal education: You’ll follow in Daddy’s footsteps by studying at Eton, where jackets are required and the dress code is smart. BOSS Kidswear Two Button Linen Blend Jacket & Kate Quinn Organics Tie Appliqué Bodysuit

Have a jolly good look at our complete line of prince-worthy baby clothes, shoes, accessories and gifts.

—Stefanie Frank

We’re interrupting our behind-the-scenes coverage of our Portraits of Style designer shoot for a little dose of adorable. Grown-ups shouldn’t have all the fun, and we haven’t forgotten the little ones at the kids’ table.

Just in time for picture day and back-to-school shopping, we’re introducing some of your favorite adult labels to our kids’ designer collections—including Chloé, Stella McCartney, Marni* and Hugo Boss. Get ready to get your coo on over these super-sweet shots from our kids’ designer campaign.


Stella McCartney

LITTLE MARC JACOBS

Burberry

Armani Junior

Chloé
Check out our complete designer collections for girls, boys and baby.

*Marni arriving in September.