It’s not that we haven’t been waiting with bated breath to tell you about SPACE, Nordstrom’s brand-new, just-launched department for emerging and advanced designers curated by Olivia Kim. Oh, our breath has been all kinds of bated.
But as folks like the New York Times and Vogue.com seem keen to tell the story of The Biggest Thing to Happen at Nordstrom in Quite Some Time themselves, we’re more than happy to let them.
Simone Rocha, Vetements, Julien David, And Re Walker and more at SPACE
SPACE, a permanent, evolving, women’s shop-in-shop on the very precipice of forward-thinking fashion minds from Beirut to Japan, London to New York, is live now at Nordstrom.com/SPACE and in Seattle, Chicago and San Francisco. (Vancouver: holla! You’ll have one too, just as soon as the flagship opens!)
SPACE at Nordstrom, a Q and A–style interview with our Pop-In auteur, emerging designer mastermind and all-around style guru is live on Vogue.com right now.
Here are some of our favorite sound bites:
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Everyone knows all the cool girls are really bookworms—what they don’t know is what all the cool bookworms are reading. You will now though; just follow along with this series as Pop-In@Nordstrom Welcomes Warby Parker helps us celebrate the literary life well lived.
Image of Preetma wearing SPACE designer Paskal by Julien Boudet for Bleu Mode
If Preetma Singh didn’t exist, the street style world would have to make her up. Every scene needs its rare bird of uncommon style, and the lawyer-turned-Nylon-mag editor and part-time rock drummer for the band Vomitface (yeah, let us know when it’s her turn at career day), is that green-haired, radically outfitted creature when it comes to Fashion Week and beyond. And you’ve gotta be booky to get through law school, right? Beware, readers, this girl’s about to drop some existentialism on you.
Preetma’s current top-three literary picks:
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We’re in the NYTimes today with an article about SPACE, our new boutique-like store-within-a-store focused on emerging and advanced designers. SPACE launches August 20 and is the newest project from our Director of Creative Projects Olivia Kim.
A key section of the piece:
“Olivia Kim isn’t business as usual for Nordstrom, the century-old Seattle-based department store with more than 100 locations across the country. This month, she will unveil her largest project yet: SPACE, a permanent shop-in-shop of her own creation dedicated to emerging or
otherwise unrepresented designers in a handful of Nordstrom stores.
‘I didn’t want designers to feel that we were this really big company. I wanted them to understand that we could do really small things.’”
Read more at nytimes.com and preview SPACE at nordstrom.com/SPACE.
Everyone knows that all the cool girls are really bookworms—what they don’t know is what all the cool bookworms are reading. You will now, though; just follow along with this series as Pop-In@Nordstrom Welcomes Warby Parker helps us celebrate the literary life well lived.
First up: L.A.-based Djuna Bel, who rocks romantic vintage pieces and iconic designers in the same breath and evokes a kind of laid-back, free-as-a-bird cool even though you know that the life of a fashion stylist is one of those things that sounds like a daylong picnic but is actually a lot of body-busting labor and handwork. But let’s be real. This lady puts Keds on Taylor Swift and kicks it with Langley Fox. Like she told Closet Visit upon their voyage into her leather jacket– and Christopher Kane–packed hideaway, “There is nothing I don’t love about my job.” And as it seems she finds enough time to ponder underground Americana classics and It-girl biz tomes on her off-hours, yeah, she’s got it all dialed in. Color hers the modern West Coast idyll.
Here’s what she’s got her nose in this season:
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It’s one of the best ideas of the modern era: great glasses at great prices, via a terrific interface with a sublime try-and-buy setup—and a meaningful giving-back component too. Today, as we reveal Pop-In@Nordstrom Welcomes Warby Parker, we chat with the geniuses behind this lightbulb moment and the resulting beautification of the spectacles circuit. Please meet our friends Neil Blumenthal and David Gilboa, and get a glimpse of their bright, brainy, bagel-filled lives.
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