While you’re shopping floral dresses and gingham shirts this spring, pause for a minute to linger over the subtleties of the hues, the composition of the lines, how the pattern interplays with the material. Someone lovingly researched and designed that print. A team translated it into a fabrication. Chances are that pattern was devised with this garment in mind. In other words, when you wear a print you wear an artistic collaboration—the last contributor being you and how you style it.
A pattern might initially attract our eye, but after that first blush, we’re often quickly distracted by the cut, the fit, the price. Our consumer mind wonders about how that print would suit us, not its provenance. But then we met the Print Design Team at Nordstrom. Their cumulative experiences and passions make them a unique group of women in the industry. So we asked to spend the day with them! They obliged our (maybe weird, but well-meaning) request.
Two Nordstrom print designers as well as the director of print and color took us into their studio to see how they work, and then to some of their favorite inspirational Seattle places. Here’s a glimpse into their world. It’s pretty lovely.
Senior print designer Marion Chereau