Hers is a name you should definitely know, because her gorgeous wedding dresses will sweep you off your feet! We are so excited to officially introduce Kelly Faetanini as a new designer in our Wedding Suites across the country. This month, we have four of her gowns debuting: Georgina, Reid, Becky and Felicity. (How cute are those names?!) Browse them all online in our new lookbook, and get a closer look (and try them on) in store.
Because we adore Kelly herself as much as her designs, we thought you should have a chance to get to know her too. Here’s our Q&A with the New York-based designer—and newlywed—on all things bridal!

The Wedding Suite: You were married in May last year. Tell us how you stayed cool under all the pressures of your big day.
Kelly: We were married on May 5th, 2012, and the launch of my collection was two weeks prior—needless to say, there was lots of pressure from both ends! The first thing I did to stay calm and collected on the big day was to delegate as many tasks as possible to my wedding coordinator and my bridesmaids. It was wonderful, because not once did I have anyone running to me with emergencies on my wedding day!
My second-best piece of advice is to let go of everything and savor the moments. When you allow yourself to melt into the moment, you can focus on the wonderful things surrounding your day, rather than focusing on how hectic it is. Of course, there were little things that went awry throughout the day, but I made sure to let go of anxiety so I could enjoy all the amazing memories!
How much time did you spend designing your wedding gown? What did you discover about yourself and your design signature during this process?
Kelly: Creating my wedding gown was the hardest design I’ve ever had to do. I typically design collections about a year ahead of their launch dates, so my mind is always swarming with new ideas. It took me about two weeks to design my gown, and once I did, I decided it had to be final. I didn’t want to drive myself crazy by changing the design over and over, so I stuck to my instinct, and the gown came out beautifully.
During this process, I discovered the true mentality of a bride. I wanted a style that would be unique yet classic, sophisticated but romantic. I’ve always heard brides use these terms, but I learned their true meaning when I was designing my gown. This really shaped the way I design now. I try to ensure that every gown has a timeless feel with a modern touch.
You’ve said that your mission is to create a magnificent luxury experience for each bride. How do you go about doing this?
Kelly: Finding your dream gown is an emotional experience. I’ve witnessed brides struggling to find the perfect dress, and I believe that every bride should have exactly what she wants in her wedding gown. My brides can customize their gowns to make them uniquely their own, which I believe embodies the luxury couture experience. Brides can choose different fabrics, opt for beading or no beading, and experiment with removable necklines and embellishments. All of these little details make the experience of finding the perfect dress a luxurious one.

When it comes to gown selection, which one thing do you see brides struggling with the most? How can they overcome it?
Kelly: One thing that I see so often is brides struggling to choose a gown that their friends and family like. Everyone has their own taste—and sometimes what friends and family want to see is different from what the bride envisions for herself. Ultimately, brides should remember that they need to follow their hearts and choose gowns that they truly love themselves. At the end of the day, a bride’s family and friends will think she looks beautiful no matter which gown she chooses.


Which unique elements set your spring/summer 2013 collection apart from others?
Kelly: We strive to have a fresh perspective on designs each season. There are many beautiful gowns available by other designers, but we always offer something that’s unique. One element that’s become my signature is detachable components: each season, we offer gowns with detachable necklines and skirts. This is such a fun feature, and it allows a bride to have two or more looks for her wedding day.

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