Behind the Scenes

For our spring 2016 beauty trends photoshoot, we tapped the genius Kali Kennedy to work her magic on our models. When this California native wasn’t waving her beauty wands or taking selfies with just about everyone on set, she took some time to tell us about how she got into makeup artistry, her best makeup advice and what it’s like living and breathing beauty. Get to know Kali Kennedy–a force of positivity who takes a refreshing approach to her craft.


Every unique feature you have is something that nobody else possesses, and those features are what make you beautiful–that freckly skin, big brows or whatever. You can’t not love the beautiful parts about you that make you unique. I tell people they’re beautiful every day, and I mean it. Everybody needs to be told that they’re beautiful, because they are.





Behind the scenes of our January trend shoot

Too often you only get to see the talented faces in front of the camera, not those equally gifted and often adorable souls who work their magic behind the lens. During our January Trend shoot, we reversed our camera angle to highlight the artists who execute the style and vision that make fashions come to life.

Hear from two fashion photographers plus nail and hair stylists on how they launched their successful artistic careers and what makes them excited about their crafts—including tips on how to perfect your manicure and hairdo.

Ashlee Rose styling the mode's hair for the Nordstrom January Trend shoot


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The Marc Jacobs show has long been known as the finale of New York Fashion Week, so it’s no wonder his is one of the most highly anticipated—and buzzed about—shows. We were doubly lucky to not only get the backstage details on the look created by NARS, but to get those details from Mr. François Nars himself —the makeup legend and mastermind of the Marc Jacobs beauty look.

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Gorgeous skin and a gorgeous lip were front and center today at Marchesa. Gucci Westman for M•A•C Cosmetics chose a fuchsia lip as the focal point. She was inspired by the bright and pastel fabrics in the collection, and she also said, “it looks great with all skin tones. Fuchsia is chic; it’s like vintage Saint Laurent”.



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new-york-fashion-week-beauty-makeup-alice-and-olivia-4new-york-fashion-week-beauty-makeup-alice-and-olivia-1An eye that looked like a jewel was the focal point of the desert-goddess look backstage at Alice + Olivia today. Created by stila Cosmetics and inspired by the clothing collection’s warm tangerine tones, the color and texture of gold took center stage, giving the models a cool, desert-girl vibe.

Go for the gold. Read our steps to re-create the look >

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The makeup at Zac Posen today was inspired by a fresh, youthful and sophisticated girl. We love this simple, approachable look with that pop-of-red pout.

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From “Rock & Roll Spanish Women” and “Smoky Chelsea Girls,” to “Utilitarian Punk” and “Twiggy’s Daughter”—these were just a few of the inspirations heard backstage as we endured the freezing temps in NYC for Fall 2015 Fashion Week. Equipped with weatherproof boots (thank yo,u Aquatalia and Valentino!) and Mom’s super-warm hand-knit legwarmers (thank you, MOM!), we braved wind, snow and sauna-like backstage tents to see fall beauty in all its splendor.

The Eyes Have It

Fall has always been the season for the Smoky Eye. And 2015 is no exception, although new, modern approaches make it exciting, sophisticated and definitely dramatic. Regardless of the techniques and colors used, we saw many cool variations including:

nyfw-aw15-backstage-beauty-n-millerClassic: From gorgeous greys and deep browns, to modern cinnamon and plum tones, smoky never looked so good (Christian Siriano, Alexander Wang, Derek Lam).

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It’s Sunday morning and you’ve just woken up. You study last night’s lingering eye makeup in the mirror and think, This looks good. I’m wearing this today!” That’s exactly the eye look seen at Blue Les Copains by Peter Som this morning. Chantel Miller with M•A•C Cosmetics described the makeup as “the girl who used to live downtown but moved uptown. This is her out-to-brunch face; she’s rocking the makeup she had on last night.”


Of course, we don’t advocate sleeping in your makeup, so here’s how to re-create this cool eyeliner look on a clean face. Blacktrack Fluidline was used to line the top lash line, which Chantel then diffused with two shades of shadow: Copperplate and Coquette. She said it made the liner look dirty (in a good way, we promise) and a bit dusty. The lower liner was again Blacktrack, only smudged with the 239 brush. A blue-grey Technakohl eyeliner (new for fall) was applied along the waterline and outer lid only. The effect was made to look like kohl pencil that had worn down, which just somehow looked cooler than a perfect line.

Last, Dusk cream color base (a gorgeous brown) was pressed into the center of the lower lash line. This beautiful sheen was again meant to look like the kohl pencil had worn off a bit, which only gave the appearance of a slightly lived-in feel with a lot more character. We loved Chantel’s advice about why we should try layering and blending our eyeliner with eyeshadow this fall; she said it makes the liner look a bit dusty and less black. This is an especially great tip if you think that black liner is too much for you. We can’t wait to experiment!


Backstage Beauty: NARS for Rodarte


‘Delicate, refined beauty’ were the words renowned makeup artist James Kaliardos used to describe his stunning makeup creation for NARS cosmetics at Rodarte today. We immediately noticed light literally bouncing off the model’s skin, which made us wonder—it’s the middle of winter; how is skin this pearlescent even possible? That was our first moment of wonder. The second happened when we saw the gorgeous glint coming from the models’ eyes. Being the beauty girls that we are, we flocked for a closer inspection. We were delighted to see sparkle underneath the eyes and just knew: this look was our spirit animal.

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The historic Prince George Ballroom provided a stunning backdrop for Alice + Olivia’s Fall 2015 collection. Walking past racks of richly embellished clothing into the backstage makeup area, we knew the accompanying makeup would not disappoint.


Sarah Lucero of stila Cosmetics created a ‘rock and roll bohemian girl who’s a touch romantic’ in this Biba-inspired look. Liquid liner in a glossy black was glided onto the eye first, with black smudge pot just on the end to create a matte soft wing. Mascara was swiped onto the lashes, concentrated more at the roots in the center of the eye for a wide-eyed effect (we love that tip!) for the dreamiest, most feathery lashes we’ve ever seen. Lips were a concoction of two layers of textures—the first, liquid lip paint in a fiery red matte finish, underneath that was a glossy merlot shade for a shiny vinyl finish.


The result was sultry and dramatic, and we’ll definitely take some cues from this swinging starlet look for Fall.