M·A·C Guest Blog

Celebrate your inner beauty this holiday season with tips from M·A·C Senior Artist Victor Cembellin.

Let’s face it: Makeup makes the perfect gift. Packaged in art deco-inspired luxury, M·A·C Stroke of Midnight Eye, Lip & Brush Kits and Nocturnals holiday kits are fantastic choices when shopping during this most decadent time of year.

I always say that good makeup application begins with great brushes! With that in mind, the Stroke of Midnight Mineralize Brush Kit is an absolute holiday must. Lending unparalleled precision and refined professional quality, these four artistry tools (with their own elegant graphic case) perform flawlessly with M·A·C’s wide array of mineral products.

Three-dimensional, highlighted skin was a major trend this past fall/winter 2013 Fashion Week. To achieve the look and create a soft, wintery glow, sweep Iridescent Powder in Sparkling Rosé (from the Stroke of Midnight – Cool Face Palette) across the high point of your cheekbone using the #159 SE brush.

Then, using the Duo Fiber Face Brush #187, erase imperfections with Mineralize Skinfinish Natural. Your perfected complexion will remain lightweight and polished all day long.

And because the holiday season is packed full of celebratory gatherings and late-night outings, use the same Cool face palette to create a sultry, smoky-eyed look, worthy of any occasion. Work the palette’s three featured eye shadows (All Races, Scene and Magic Moor) from the lightest to darkest shades, traveling from under the brow to around the eye. Next, use the 286 Duo Fibre Blending Brush and blend upwards to build up depth and drama.

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Last but not least: For the girl that’s got it all—the “M·A·C addict”, as we like to call her—the Nocturnals Pigments & Glitter Set are the perfect “tinsel” to decorate any eye shadow combination! Presented in three uniquely different color ranges, these sets are a sparkly five-shade sampler of M·A·C’s most iconic, high impact colors.

Victor Cembellin uses makeup as a way to reveal the hidden facets of a woman’s personality. Keep up with Victor Cembellin on Twitter.

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M·A·C Cosmetics Director of Makeup Artistry Romero Jennings shares two DIY looks for Halloween—plus tips on making them last until the witching hour and beyond.

Halloween has always been a reason to celebrate the creepy, the cute and, of course, the sexy. This year, instead of rushing to buy a plastic mask at the last minute, say bye-bye to uncomfortable elastic cords and say hello to a customized look that’s all you.

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Vamp (photo by Pino Gomes)

This year, vampires will have plenty of extra vamp—with fashion trends so deeply entrenched in gothic looks, ghouls have never been so glamorous. These two ideas will make for a frightfully good Halloween, whether you want to go bone-chilling or boo-tiful.

Cool Ghoul (photo by Romero Jennings)

To help create a look that lasts, be sure to start by prepping the skin with a long-lasting matte primer. I love using M·A·C’s ‘Prep + Prime’ Skin Refined Zone Treatment all over the face, applied with the 109 Small Contour Brush. Next, apply a thin layer of the M·A·C ‘Prep + Prime’ Transparent Finishing Powder with the 116 Blush Brush.

Now that your canvas is ready, go wild. Create a colorful complexion and add some dramatic contouring by highlighting structural features: lids, cheeks and brows. Pay attention to shape, texture and definition, and have fun bringing your Halloween alter-ego to life. As a finishing touch, add another layer of the Transparent Set Powder to seal and protect the makeup, ensuring that it will last for hours.

Don’t forget: Finish off the evening with M·A·C Cleanse Off Oil to remove your makeup with ease.

Want more tips and inspiration? Follow Romero on Twitter.

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Go behind the scenes at Fashion Week in New York, London, Milan and Paris with M·A·C Senior Artists Fatima Thomas, John Stapleton, Tiffany Johnston and Cynthia Rivas. M·A·C supported over 200 shows this season, and the artists are boiling it all down by city into the top beauty trends and must-have products.

New York

Juan Carlos Obando (makeup by Serge Hodonou)

“This season’s backstage beauty trends are easy to take from catwalk to sidewalk. One of the most popular trends has been the revival of late 1990s colors: chocolate, taupe, dirty pink, fleshy peach. A couple decades’ worth of technological advances make for more refined finishes with better skin affinity.

“If I were to list my most coveted products of the season, I’d have to go with M·A·C Cosmetics Eye Pencil in ‘Coffee,’ Pro Longwear Paint Pot in ‘Tailor Grey’ and Pro Gloss Coat.” –Fatima Thomas, M•A•C Cosmetics Senior Artist

London

Peter Pilotto (makeup by Lucia Pica) | Paul Smith (makeup by Petros Petrohilos)

“Cream products made their mark at London Fashion Week with the help of M·A·C’s Cream Color Base. Peter Pilotto featured it in ‘Luna’ and ‘Hush,’ topped off with Pro Gloss Coat on the cheekbones.

The raw, sun-kissed skin seen at Paul Smith was achieved by using Cream Colour Base in ‘Tint’ across the nose and cheeks. For an even more luminous look, use your M·A·C opalescent pigments like ‘Vanilla’ and ‘Pink Opal’ swept across cheekbones, down the nose and into the bow of the lip.” –John Stapleton, M•A•C Cosmetics Senior Artist

Milan

Marni (makeup by Tom Pecheux)

“This season in Milan, I saw some amazing uses of white color. The skin was neutral with real texture, highlighting areas of the face with various translucent powders. To push light into the skin tone, apply with a fluffy powder brush. This technique yields a gentler contour by utilizing the natural shadows of the bone structure. It was a clean and refreshing look for the spring and summer season.” –Tiffany Johnston, M•A•C Cosmetics Senior Artist

Paris

Gareth Pugh (makeup by Alex Box) | Haider Ackerman (makeup by Stéphane Marais)

“I couldn’t imagine a better city than Paris to close the SS14 season. The architectural backdrop was the perfect setting for the makeup looks. It was all about taking a moment to stop and really look at the details, shades, shapes and textures.

The makeup for Gareth Pugh was one of my favorites. It became ‘double take’ makeup, with an unexpected 3-D finish. Alex created eye pieces that were shaded from top to bottom with M•A•C Eye Shadows in ‘Carbon,’ ‘Soot’ and ‘Brule’ for a gradation of color. Then he placed them over the eye, covering the eyebrows, to create a floating eye makeup look. The rest of the skin was perfected using Face and Body Foundation and Studio Finish Concealer to spot-correct. He then dusted a sheer veil of Prep + Prime Transparent Finishing Powder down the T-Zone to set.

Another show that focused on the eyes was Haider Ackermann. Skin was perfected with a sheer foundation; I like M·A·C’s BB Cream with Fix+ to create a natural glow. Then stunning graphic eyeliner was applied that looked incredibly striking on the runway. It was shaped using Fluidline in’Blacktrack’ and then set with Black Glitter, to appear almost wet-looking in the light.” –Cynthia Rivas, M•A•C Cosmetics Senior Artist

NYFW photos by M•A•C Senior Artist Fatima Thomas, all others by Luca Cannonieri

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When I started at M•A•C 17 years ago, we were one of the only brands with matte lipsticks: The long-wearing intense, opaque colors are what put us on the map. For that reason, I’m thrilled that matte is back and bolder than ever. Through modern technology, M•A•C Cosmetics rebuilt the matte lipstick, and with the Retro Matte Collection, they are more comfortable and wearable than ever before.

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Matte is back: Badgley Mischka autumn/winter 2013-2014

M•A•C’s ‘Runway Hit’ Retro Matte Lipstick was an absolute hit backstage at last season’s shows. Combined with Pro Longwear Lip Pencil in ‘In Anticipation,’ this is the perfect shade of muted coral and really adds an air of sophistication to a finished look.

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Big bold red: Ohne Titel autumn/winter 2013-2014

To create the perfect pout, begin by applying a dab of lip conditioner. Next, try one of the M•A•C Pro Longwear Lip Pencils to sketch out the shape you’re looking for. For smaller lips, try using a skin-toned shade like ‘Etcetera’ to first create the shape, and then go in with a brighter lip pencil. Follow that shape if you are going for bolder colors. This will help avoid an overdrawn effect and create a more realistic look.

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Keep it neutral: Sophie Theallet autumn/winter 2013-2014

Try something new this season and spread the word. Retro Matte is back and you can get it at M·A·C!

Want more tips and recommendations from John? Follow him on twitter @MAC_John_S

Photo Credit: Luca Cannonieri

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As a tenured professional makeup artist—18 years and counting—I have developed a reverence and respect for skin. For this reason, I’ve spent many years exploring myriad products and methods to give my clients the most beautiful, youthful and perfect-looking skin possible. But as cosmetic technology speeds forward, we have more options than ever before, which can be overwhelming!

A M·A·C moment: Just Cavalli & Iceberg fall/winter 2013-14

M·A·C’s Prep + Prime Beauty Balm Compact has helped me to streamline my options: a luxurious, multi-functional, protective, easy-to-carry, skin-perfecting wonder balm. What could be better than that? It conditions and pampers skin while blurring imperfections and enhancing overall tone.

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Primed & primed: Zac Posen fall/winter 2013-14

Most importantly, this creamy formula provides essential protection and anti-aging benefits with an SPF of 30. Correction is fine, but prevention is divine. You can wear it alone or as a primer under your favorite foundation. My preferred application technique is to smooth it on with my fingers. The balm feels buttery and smooth, and fingers help to warm it up. And true to our M·A·C philosophy, there’s a shade for everyone.

Define your beauty with M·A·C’s complete Prep + Prime collection.

Want more tips and recommendations from Fatima? Follow her on Twitter @MAC_Fatima_T.

Photo credit: Luca Cannonieri

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M•A•C Senior Artist Cynthia Rivas introduces M•A•C Illustrated by Rebecca Moses. Check out her how-to guide for creating two unique and gorgeous looks with this Nordstrom-exclusive collection.

M•A•C Illustrated Eye Bag: Sultry Thunder & Rain
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This edgy yet ultra-sexy look is inspired by the smoky-eye trend seen backstage at Donna Karan and Missoni. Eyes are the center of attention, with an intense waterline that gradually fades out to hug the entire eye.

How to achieve this look:
Line: The key to this is a very rich and intense lash line. I recommend you begin by taking our Kohl Power Eye Pencil in ‘Feline’ and applying it generously along the entire upper and lower inner rim of the eye/waterline.

Smoke: Next, close your eyes and squeeze them for about three seconds. Repeat this step once or twice until the liner appears to be naturally “smoking” out of the eye.

Blend: Take the 219 brush (from your Illustrated Brush Kit) and blend out any edges around the eye. You can keep it tight along the lash line if you prefer a softer version, or turn it up by taking your liner up to the crease.

Finish: Set the eye kohl with Mineralize Eyeshadow in ‘Thunder & Rain,’ dusting the shadow on the lid and underneath the eye. Complete with a generous coat of Haute & Naughty Lash Mascara on both the top and bottom lashes.

Tip: Carry the Kohl Power Eye Pencil and blot film in your clutch for touch-ups.

M•A•C Illustrated Eye Bag (Sultry)

M•A•C  Illustrated Face Kit: Plum

This trend, inspired by shows like Mary Katrantzou and Rick Owens, complements eyes of any color. The look works for both day and night, and it’s great for a woman who is ready to add a little color to her neutral palette or for a woman who loves a little drama. Plums are a great way to play up eyes of any color with very little effort.

How to achieve this look:
Line: Begin with your favorite Pro Longwear Paint Pot, applied to the lash line and blended up to the brow bone.

Shadow: Apply ‘Plum Reduction’ Eyeshadow on the entire eyelid using brush 275 and blend into the crease. Use the ‘Sparkling Plum’ Eyeshadow to contour your crease area and create depth. Continue to build depth by adding shadow to the outer corners of the eyes, and don’t forget to also contour under the lash line with the same shade.

Finish: Add a coat of In Extreme Dimension 3D Black Lash Mascara. For an evening version, add ‘Heather Belles’ Eyeshadow to the outer corners of the eye and Smolder Eye Kohl to the waterline.

Face Kit by Rebecca Moses (Plum)

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I’ve spent years looking into my girlfriend’s makeup bags and seeing an array of discarded, abandoned mascaras. So what is it in a mascara that women want but can’t seem to find? Some lengthen, others add volume, some are smudge-proof and some are waterproof. One thing’s for sure, women will never do without mascara in the morning, no matter how little time they have!

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Big, bold lashes were seen all over the catwalks of fall/winter 2013 – like on the sultry eyes of models for Roberto Cavalli (pictured above). In Extreme Dimension 3D Black Lash is a breakthrough mascara, containing carbon pigments that absorb light to intensify the lash application from root to tip. The uniquely molded brush separates and coats every individual lash for incomparable drama. It’s every woman’s eternal quest to find the ultimate mascara, and finally, I believe, the search is over!

Using mascara on both top and bottom lashes is an excellent way to open up smaller eyes, but should be avoided if your intention is to create a more sultry effect with your eye makeup; stay with just the upper lashes to elongate the eye line. For full, luscious lashes, use the unique Mega brush to tease the lashes from the roots by zigzagging the brush up to the tips. Applying several light coats to each eye and allowing each layer to dry will ensure the lashes stay separated. For bottom lashes, turn the brush vertically, and (carefully) sweep from side to side to avoid smudges under the eye.

Check out even more eye candy must-haves from M•A•C.

For more beauty tips and quips, follow Neil Young on Twitter @MAC_Neil_Y.

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M•A•C Cosmetics Senior Artist Gina Bettelli shares her favorite new M•A•C eye shadow—and three gorgeous ways to wear it.

Eye shadow has never been so easy. New M•A•C Veluxe Pearlfusion Shadow gives you multiple looks with a quick mist to your brush. Use this hybrid powder/eye shadow with a fluffy brush to deposit even, subtle sheen for daytime looks. Just add a spray of Fix+ to your favorite brush and these compacts will deliver metallic brilliance! I love layering these lightweight, creamy pigments to customize the perfect combination.

Hot Mama Eyes

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I created this combo for the hard-working moms out there. It’s truly a 5-minute look and lasts through baths, strolls and nap time. Wrap Veluxe Pearlfusion Shadow in Brownluxe around the eye with a #239 Shading Brush. Layer on Haute & Naughty Mascara and Fast Response Eye Cream—the cornerstone products to gorgeous, rested-looking eyes. Experiment with adding Fix+ to your brush to bring out a wink of shimmer on the eyelids!

Date Night Eyes

Let your eyes tell your hot date just how you feel! Pair a M•A•C Eye Kohl Pencil in Teddy with Veluxe Pearlfusion Shadow in Greenluxe. Apply using a #242 Eye Shadow Brush misted with Fix+ and a few coats of False Lashes Mascara. This look will definitely vamp up skinny jeans, heels and a white blazer.

Get to Work Eyes

Perfect for a conservative setting. Use Veluxe Pearlfusion Shadow in Smokeluxe with #275 Shading Brush to define your eyes’ shape. Add Fluidline in Blacktrack to the top lash line using a #266 Angled Brush, and finish it off with Extended Play Mascara. The look is classic, quick and works with any color of clothing. Work it, girl!

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Keri Blair, M·A·C Senior Artist, shares her timely tips for a beautiful bronze complexion.

With summer just around the corner, there is no better time to stock up on the best tips and tricks to get that gorgeous summer glow. Speaking as someone whose natural complexion is the color of skim milk: achieving that bronzed effect can be challenging.
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Luckily, M·A·C’s Temperature Rising collection is replete with all the necessary bronzers, elixirs and bronzing oils. Bronzer, or “sun in a compact,” is a must-have for the spring and summer seasons. Having the right products is only part of this sun-kissed equation—proper placement is of the utmost importance. Here are some of my top tips for looking radiant and effortless this summer.

1. If you wear foundation daily, keep your shade choice true to your skin tone. It’s always a great idea to mix your foundation shades as the seasons change (no one’s complexion is all one single color, anyway). In my opinion, trying to achieve a bronze effect by using a darker foundation is a big no-no. Instead, keep your foundation true to form and then apply your bronzing powder.

If you have a very fair complexion, steer clear of bronzers that are too orange. Instead, use a peachy blush (try M·A·C Powder Blush in Ripe For Love), and then apply a more yellow or golden shade of bronzer (try M·A·C Nude on Board or Refined Golden Bronzing Powder).

On darker skin tones, try a deep peach blush for a fresh color accent (try M·A·C Peaches Powder Blush) and then a deeper, warmer shade of bronzer (try M·A·C Pro Longwear Bronzer in Sun Dipped).

2. Use a large powder brush and sweep the bronzer on the high planes of the face—tops of the cheekbones, creases of the eyes, bridge of the nose and tip of the chin. Bronzer shouldn’t be used to contour; it should add color and create a halo effect on the face.

3. For the ultimate summer skin, it’s important to add some highlight and shine. Create an effortless glow by tapping M·A·C Golden Elixir Strobe Cream into the tops of the cheekbones, under the brow bone and on the bridge of the nose.

4. Lastly, don’t forget to address all those “undressed” areas. M·A·C’s Bronzing Oil adds just a tint of lush bronze pigments and shine to all of your “exposed” areas. Try applying to your shoulders, collarbone and décolletage.

M·A·C Temperature Rising Collection

Strobe Liquid Foundation | Pro Longwear Bronzer | Powder Blush

For more expert tips, follow Kerri on twitter @MAC_Keri_B.

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MA•C Cosmetics Senior Artist Louise Zizzo talks about her fave spring/summer trends as she reminisces about some of the runway looks we’ve seen so far in 2013.

One of my favorite things about this season’s makeup trends is the focus on the natural beauty of the skin. It’s apparent in practically every look I have seen—no matter how bronzed, bright or bold the makeup, the complexion itself continues to take center stage.

J. W. Anderson, Blumarine, Ruffian
These looks bring a natural light to the face. Use products like MAC Beauty Balm and Strobe Cream to highlight the high planes of the face, even out skintone and hydrate. There are no hard contours, and the brows are brushed with a touch of color to frame. The lips are neutral, dabbed with a bit of lip conditioner or natural-toned color like MAC Mineralize Rich Lipstick in Posh Tone.

Issey Miyake, Peter Som, Nicole Miller
These looks use shades inspired by nature with added metallic flashes. It’s not focused on perfection but instead has more of a blurred and diffused feel. Don’t be afraid of bold colors; apply in gentle washes using soft brushes with shades like MAC Eyeshadow in Beautiful Iris or Electric Eel. You can also add metallic touches across the eye for a clean, serene look. Keep the lips hydrated with lip conditioner.

Haider Ackerman, Aquilano. Rimondi, Missoni
Color with conviction and attitude! These looks have a futuristic strength about them that is free-spirited and avant-garde. The skin is still center stage with its purity, but there is also a strong focus on the lip. Apply bold color in shades like MAC Lipstick in Cyber, Lady Danger or Candy Yum-Yum, and then dust lips with pigment or eyeshadow in a similar shade. Translucent powder gives the lip a new edge that gloss doesn’t, so don’t be afraid to turn it up a notch!

Max Mara, Theskens’ Theory, House of Holland
You can’t have a spring/summer season without a bronzed glow look, but this season’s tan seems to have a pure, chic and effortless feel. It’s less about bronzing the entire face and more about bronzing in a modern and minimal manner. Wrap the eyes in shades of tobacco, sepia and toasted taupe like MAC Eyeshadow in Woodwinked. Hug the bone structure of the face with MAC Mineralize Skinfinish and Skinfinish Natural in warm gold and wheat shades like Give Me Sun or Gold Deposit to create a subtle treatment that looks lived-in and natural. Don’t forget a nice balmy lip to finish, in a nude or natural tone like MAC Lipstick in Myth.

Follow Louise @MAC_Louise_Z for more beauty tips, trends and insight.

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