It’s been said that “the secret is in the serum,” meaning that if we want to share successful home skincare practices with our fellow beauty mavens, then we need to start teaching the importance of serums. These high-performance treatments have smaller molecules that penetrate far below the skin’s surface, where creams and lotions cannot go. Serums are more concentrated in active ingredients, so not only are you going to see change in today’s cells, but you’ll also see change in the overall condition of your skin in the future.
Below, our beauty stylists share the best skin-transforming serums as loved by our top clients, helping you to choose a serum that suits your skincare needs as well as your wallet.
• Must – Kate Somerville® Quench Hydrating Serum, $65
“Quench DEFINITELY wins the hydration serum category (and is my favorite serum ever!). Quench is used for very dehydrated skin, and we all know that dehydration causes wrinkles. Kate uses a grape analogy: Really healthy skin is full of water; just like a grape, the skin is nice and smooth. What happens when you take the water out of a grape? It becomes a raisin—dehydrated on the inside and wrinkly on the outside. I love this analogy because it shows us what actually happens to our skin without moisture. Quench truly gives you the red carpet glow and a gorgeous dewy complexion,” says Deanna Vella, Beauty Stylist, Store 239 Waterside Shops; Naples, FL.
• Lust – CHANEL HYDRA BEAUTY SERUM, $135
“CHANEL HYDRA BEAUTY will not only be a drink of water for your skin; it will provide a natural radiance and glow to give you the appearance of younger skin. This product is absolutely luxurious,” adds Deanna.
Need: Age Defiance
• Must – Clarins Double Serum® Complete Age Control Concentrate, $85
“I have recently tried and love the new Clarins Double Serum—it combines two age-defying formulas to deliver firmer skin, reduce wrinkles, even skin tone and give you less visible pores in just 4 weeks! This serum is for all skin types and all skincare routines. I like to apply this product morning and night before applying my moisturizer—I use one pump for one side of my face and a second pump for the other side. Once applied, I like to use my hands to gently massage the serum into the skin,” says Heather Baker, Beauty Stylist, Store 34 Park Meadows; Lone Tree, CO.
• Lust – Yves Saint Laurent’s Forever Youth Liberator Serum, $200
“This Nobel Prize-winning technology makes the skin look and feel better. Anytime I demonstrate this product, I put it on one hand and use a rich moisturizer over it, while only using moisturizer on the other hand. The secret to any anti-aging product is a great serum that will penetrate the top layers of skin, and with Forever Youth Liberator, you can really experience the difference,” says Alexander Ross, Beauty Stylist, Store 751 the Streets at Southpoint, Durham, NC.
• Must – Kiehl’s Midnight Recovery Concentrate, $46
“This serum will help prevent and correct damage. It contains essential oils that naturally help your skin fight future damage, but it also corrects what’s already been damaged. Serum ingredients of primrose oil—which has omega-6 fatty acids—and lavender to help hydrate the skin and repair from within,” adds Deanna.
• Lust – Estée Lauder Advanced Night Repair Synchronized Recovery Complex, $140
“If you want to repair damaged skin, Estée Lauder’s Advanced Night Repair is a no-brainer. Based on groundbreaking DNA research, this best-selling and award-winning serum continuously repairs the look of damaged skin. As an added bonus, I love to use this serum over makeup on the cheekbones and under the eye to add a beautiful glow,” says Alexa Kehoe, Beauty Stylist, Store 220 Michigan Avenue; Chicago, IL.
Alexa adds, “Keep in mind that this isn’t an overnight change. Serums are working at a level you cannot see, so you need patience to notice the results. It takes about 4 weeks for the cells that the serums are targeting to reach the skin’s surface, so the glow you get on initial application will be better in a month and even better in months after!”