Although the 2013-2014 BP. Fashion Board year is over, I thought it’d be fun to share the final project that I did. Our ongoing task throughout the year was to concept our own store. We picked our target market, selected merchandise, created a visual identity and even picked out the store’s decor. My boutique was called Nova Soho and I wish it really existed so I could shop there.
We kept track of our ideas and inspirations with a Pinterest board that we presented to the group at the last meeting. For the presentations, some of my fellow Fashion Board members also made creative video ads and posters, but I opted for a binder filled with different pages that had to do with the varying aspects of my store. Consider this a cleaner, more streamlined version of a mood board or inspiration board!
This little project was so fun for me to do! Although I’ll probably never have my own boutique, it was fun to get creative and pretend.