Brandon Maxwell

Brandon Maxwell Spring 2018 campaign with Jourdan Dunn Interviews Style

Brandon Maxwell Knows Women and What They Want to Wear

“I love seeing what women post on their Instagram, how they style it, and how they always seem like they have somewhere to go,” Brandon Maxwell says. “That truly, truly gives me joy.” The designer isn’t exaggerating–his life, almost since childhood, has been dedicated to making women feel beautiful. According to the Brandon Maxwell brand story—basically the designer’s biography—as a boy, Maxwell spent a lot of time at a women’s boutique in Texas where his grandmother worked. There, he got his first taste of styling, which became his career before he launched his eponymous label in 2015.

Being around women—his grandma, his mom, his high school friends before he was styling supermodels and Lady Gaga—has given the fashion designer an uncanny connection with his female clientele and colleagues. “I feel so blessed to work with a team of incredible women who, over that time, grow, evolve and adapt together,” Maxwell says about the group effort behind his successful clothing line. “Seeing our community come together has been an extremely enriching experience that I could have never even imagined when I started the brand.”

Maxwell was recently at our Green Hills store in Nashville, where he took a moment to talk to us about how he makes women feel so great, his mom and his spring collection—which, for the first time, includes denim.


Beauty Fashion Week Makeup

Fashion Week Beauty Roundup: Get These New York, London, Milan and Paris Looks Using M·A·C

Photos by Indigital Images

As Fashion Week touched down in cities around the globe, we saw everything—and that’s everything—from rainbow confetti nails at Maryam Nassir Zadeh to spare eyes (and heads) at Gucci, in terms of beauty. Eager to try the bold, sometimes bizarre, looks created by the industry’s top artists, we’ve rounded up tools and tricks of the trade to re-create our favorite faces from New York, London, Milan and Paris, all created using beauty’s backstage superbrand MAC Cosmetics.


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Designer Brandon Maxwell Doesn’t Have the Summertime Blues (But You Wouldn’t Blame Him If He Did)

Brandon Maxwell took the road less traveled to designer fame: He earned a degree in photography in 2008 then used it to assist stylist Deborah Afshani before moving on to work with the nearly incomparable fashion authorities Edward Enninful and Nicola Formichetti. Then he set up his own personal-styling practice, acquiring clients like—boom!—Lady Gaga.


Brandon Maxwell



Looks from Brandon Maxwell’s spring-summer 2016 collection. All images courtesy Brandon Maxwell.

From there his transition from arbiter to designer was seemingly, well, seamless. Although we all know that anyone who appears to be an overnight success invariably has lots of stories about struggle, waiting games, and hard, hard work.

Suffice it to say that Brandon Maxwell is on the fast track, and we’re thrilled to count his among our designer collections. In an effort to get to know this hot young talent, we chatted via email about how his summer is going.