FentyxPuma

Fashion Week Style

Fashion Bytes: Fenty x Puma Breaks the Speed Limit at New York Fashion Week

Photos by Indigital Images

Welcome to Fashion Bytes, a cheat sheet for your favorite runway designers. From style inspirations to behind-the-scenes scoops, here’s everything worth knowing at New York Fashion Week Spring 2018.

The brand: Fenty x Puma 

The history: In 2015, Rihanna created her first sneaker with Puma; it sold out in three hours. The success led to an entire line of clothes and footwear, including the famously popular Creeper Sneakers. For the past few years, Fenty x Puma has shown in Paris and gained fans like Cara Delevingne, Joe Jonas and Salma Hayek. This Fashion Week marks a return to where it all started: New York City.

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