This month we celebrate British heritage as Pop-In@Nordstrom welcomes Liberty London. To kick things off, here’s a look inside the brand.
Ed Burstell, managing director of Liberty London; image via the Liberty blog
When I asked Ed Burstell how he described Liberty London back in 2008, when he left the American fashion industry to work for what is perhaps the most British of all British department stores, he said he told people, “It was one of the last great emporiums of its kind left on Earth.” When I asked Burstell how he describes it now, after seven years as the shop’s managing director, his Brit-sharpened wit and American confidence cuts right through.
“I say it is one of the last great emporiums of its kind left on Earth.”
For the launch of this month’s Liberty London Pop-In, Burstell defined the historical context of Liberty’s grand marketplace status, and he outlined what he calls his “subversive” polish on this British institution.