Amy Smilovic Interviews Style Video

Behind the Brand: Tibi Founder Amy Smilovic Designs Clothes That Make Women Feel Powerful

Any working woman not already familiar with the label Tibi is at a serious professional disadvantage. Amy Smilovic’s line of sophisticated, modern styles could be our uniform—and we wouldn’t mind a bit. The designer understands what women need to feel empowered; it dates back to her first splurge on a DKNY power suit.

Hear about her design ethos and what excites her about the next generation of customers in the video below.


ALL POSTS Culture Interviews Style

Four Influential Women Dish on Career Success, Interview Outfits and the Secret to Networking


Are you posting a #WCW on Instagram today? If you haven’t already, you should, because today is International Women’s Day, a day when women all over the world are celebrating each other and the collective goal of building a more unified working world. And it’s no secret that the fashion and beauty worlds are led by smart, successful women who not only influence the way we shop, dress and curate our top shelves (not to mention our Pinterest boards) but also inspire us with their amazing personal achievements and career stories. From nail polish moguls and fashion designers to editors and photographers, we interviewed four amazing women who filled us in on their work wisdom, career advice and (bonus!) what they wore to their first interviews.


Fashion Week

Our Designer VPs on Their Favorite Paris Fashion Week Moments

Tricia Smith and Jennifer Wheeler enter the stylish back bar at Daroco looking like they just came off the beach in Saint-Tropez. Well, except that they’re in ankle boots and turtlenecks, trench coats and long sleeves.

The attitude, though—it’s pure relaxed satisfaction. Contented fulfillment. It’s a mood that isn’t necessarily native to this part of Paris Fashion Week. We’re on the tail end of the week and at this stage of the game, buyers and editors tend to be exhausted, a little cranky, and sort of overwhelmed by all the schedule-packed days they’ve just made it through.


First two images by Jessa Carter

But this time has been different. “It’s just been such a consistently good season,” says Tricia, our executive vice president of women’s and designer apparel. And even more than that, she tells me that the entire industry seems to have banded together in a united front. There’s a feeling of camaraderie in the shows and in the streets.


“It’s like everyone really wants to hold each other up,” agrees Jennifer, vice president of women’s designer apparel. From more white bandanas to all kinds of great color, this is how it went down and these are the moments that mattered most.


Fashion Week

New York Fashion Week Last Looks: Yesterday’s Runways at Tibi, Altuzarra, Alexander Wang and Rebecca Minkoff

Renowned member of the minimalism pack, Amy Smilovic took androgyny to new levels with her latest collection for Tibi, giving us a new sense of direction for fall.Tibi_138_fw16And not androgyny in the way everyone else is doing it either. The founder’s take is less “borrowed from the boys” and more “gender fluid,” or as Smilovic put it: “the way a woman wears a guy’s jeans—a guy can wear a woman’s, too.” There’s a style in the ease Smilovic has perfected at the helm of Tibi, one that doesn’t rely on bold patterns and structure, but on simplicity and comfort. There’s never a sense that the clothing is trying too hard, but at the same time there’s nothing underrated about it. Languid silk slips and lace blouses, sans bras, layered under oversized blazers added sensuality to a predominantly male-influenced showcase. Carefully layered velvets, mohairs, furs and metallics all made an appearance in military greens, terracottas and oxbloods with touches of quartz, emerald green and blush.

SHOP: current season Tibi

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ALL POSTS Fashion Week Street Style

Get the Look: New York Fashion Week Street Style at Lacoste, Suno and Tibi

QUAD1Gimlet-eyed Kristin Yamada is busy snapping street-style starlets during Fashion Week. Here are her photos to inspire you for next season (or this one), and some wardrobe picks to help you get the look.new-york-fashion-week-street-style-fall-2016-Chriselle-LimChriselle Lim (The Chriselle Factor) is a veteran style star here on The Thread with good reason. She knows how to do Fashion Week right. Here she plays black and white anything but safe. The bold text of her conversational clutch creates the perfect optical mix against an über-cool graphic top. Equally superb contrast is found between her sexy, femme lace-up heels and the edge of a tough-girl moto jacket. Metal-detail sunnies and jewelry complete the look.

Shop similar styles:
print tunics | white pumps | graphic clutches

Shop our editors’ picks to re-create this look:

eskandar Shibori silk tunic | Givenchy Rooja pointy toe mule | Givenchy calfskin leather pouch


Beauty Fashion Week Makeup

Bobbi Brown’s Militant Beauty at Tibi’s New York Fashion Week Show | Backstage Beauty

This post first appeared on our Beauty Blog. 

Working with Tibi’s gender fluid soldier vibe, Bobbi Brown’s Cassandra Garcia worked to create the most basic of beauty looks, steering away from femininity and towards natural neutrals. 



Interviews Style

Tibi Founder Amy Smilovic on the Three-Piece Wardrobe and Working with Her Husband

Amy Smilovic, founder of Tibi, in her office

Her composure, the pleasant lilt in her voice and her ambitious yet grounded perspective could lead one to assume that Amy Smilovic, the founder and designer of Tibi, has it all figured out. She might.

Tibi is a contemporary line of beautifully wearable clothes founded by a quintessentially modern woman. With 2017 marking the company’s 20th anniversary, we spoke with Smilovic about self-invention, reinvention and entrepreneurism.

Can you tell me a bit about the genesis of Tibi and your transformation to a fashion designer?

The company is just one and a half years away from its 20th anniversary—it began in Hong Kong in 1997. I had been in business before that, working for both Ogilvy and American Express. When I moved to Hong Kong I wanted to do my own thing. It was a really exciting time in Hong Kong, right at the handover from the British to the Chinese. There was this really entrepreneurial spirit.

In Hong Kong I found two Chinese men, Ben and Ivan, who were very young and entrepreneurial. They were game to do this with me. At the time I didn’t realize how special it was. I was the only contemporary brand producing in Asia. Theory, Rebecca Taylor and others were producing in the U.S. But to have all the resources in China, in Asia, the print designers and production houses there, was exciting.

Amy Smilovic's office at Tibi in Soho

I’d always loved, loved, loved clothing. And I always wanted my own business. My father and grandfather were artists. I was always creative and wanted to be artistic. That’s why I went into marketing; I wanted to be creative but fell into accounts. It was a great place to learn business, how companies run, how to crunch numbers, how to execute.

In college, I minored in art. Everyone always asks, “How do you do this without a design degree?” But I always wonder—how do people run a fashion label without a business background?

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Beauty Fashion Week

New York Fashion Week S/S 2016: Bobbi Brown, Aveda and Jin Soon Choi at Tibi | Backstage Beauty

Tiwi Spring 2016 New York Fashion WeekMakeup at Fashion Week Spring 2016 Tibi

Runway look at Tibi and Bobbi Brown (left)

Less is more—at least it was today when industry veteran Bobbi Brown created an au naturale look for Tibi’s earthy spring palette.


Fashion Week Street Style

Street Style: Elle at Carven

Elle’s feminine look has both modern edge and classic femininity. That pleated skirt with sequin panel is to die for and pairs perfectly with a sleek, cropped turtleneck. The soft pink coat is a great transitional piece. And of course, no look is complete without tall boots this season.

Crystal Nicodemus


Shop similar styles:
Coats for Spring | Pleated Skirts | Tall Boots

Shop our Editors’ Picks to re-create this look:

Trina Turk Long Trench Coat | Tibi Eyelet Skirt | Jimmy Choo ‘Grand’ Tall Boot

Fashion Week Street Style

Street Style: Maria at Carven

Maria’s graphic sweater caught my eye straight away. There’s something a little bit modernist–as well as nouveau southwestern–about the pattern that is really interesting. Culottes continue to dominate the street-style scene, and I love these menswear-inspired crops. The mirrored Dior sunnies are the most popular sunglasses style of the season and add some shine to this tonal look.

Crystal Nicodemus


Shop similar styles:
Dior Sunglasses | Ankle Strap Platform Sandals | Culottes

Shop our Editors’ Picks to re-create this look:

Dior ‘So Real’ Sunglasses | Nicholas Kirkwood ‘Pearl’ Sandal | Tibi Pleated Culottes