Women’s via C Buyers Reveal Spring ’14 Trends


Get to know our Women’s via C buying team: Kimberly Harris, Devon Gruss, Kelle Jones and Cheri Dublinski (left to right).


Step into the World of our via C Buyers:
Charlotte OlympiaManolo Blahnik, Valentino Rockstud & Dior

This Seattle-based troupe of savvy fashion-finders travel from New York to Paris in hot pursuit of the most coveted contemporary and emerging designs from the likes of T by Alexander Wang, rag & bone, Helmut Lang, Carven, 3.1 Phillip Lim, KENZO, MSGM and The Kooples. Energized by the wares from the recently wrapped Fashion Week season, The Thread sits in on a via C buyer meeting to get the scoop on all things spring!


Cheri’s Must-Have Tops for Spring:
MSGM Micro Pompom Knit Sweater
EACH X OTHER Metallic Leather Sleeve French Terry Sweatshirt

On the via C brands to watch: “A few of the brands on my radar this season happen to be personal faves,” says Cheri Dublinski, via C buyer. “EACH X OTHER is a line where art meets fashion. Created by fashion designer Ilan Delouis and art director Jenny Mannerheim, the line invites artists to collaborate with their collection to create exclusive and amazing statement pieces to add to your wardrobe.”

A.L.C. is a brand where the clothes are easy and have an understated sense of refinement,” adds Cheri.”The clothes are of the moment—modern without trying too hard, which is what I really appreciate. This spring introduced more athletic influences, but designer Andrea Lieberman kept the overall look elevated, including sophisticated knit separates with built-in sporty details. Étoile by Isabel Marant was a mix of sweet and sexy. Great structured print jackets, soft relaxed plaid jackets, frilly chiffon print blouses and crocheted tops and dresses. This is a collection I love each and every season.”


On designer technique developments: “For spring, you’ll see designers playing with the texture and pigment of leather as well as metallic fabrics,” says Kimberly Harris, our online via C buyer. “Gold, silver and jewel tones are essential for taking on this trend with ease. Whether it’s a vest that looks like oxidized metal, a bleached denim jacket or pearlized metallic shorts—you should have at least one key piece from this trend in your wardrobe for the season.”


On the top trends for spring: “To me, spring is a great time to re-invent, so whether it’s going modern with a crop top, going bold with an optic print or going sporty with an athletic-inspired silhouette, spring’s top trends are all about challenging yourself to try something new,” says Devon Gruss, via C assistant buyer.


On the coveted colors of the season: “This spring, we’re seeing really fresh colors. It’s all about head-to-toe white and indigo blues,” says Kelle Jones, via C assistant buyer. “I love white because it’s a blank canvas, perfect for accessorizing with a killer bright shoe and denim anything.”


Step into spring with our head-to-toe Women’s Outfits.

Qianna Smith
Photos by Jeff Powell