Coming Soon: Street Etiquette x Nordstrom at NYFW

There are style blogs—and then there’s Street Etiquette. By weaving a deep-rooted fascination with culture, community, history and humanity through everything they do—from the clothes they wear to the global adventures they undertake—Street Etiquette founders Joshua Kissi and Travis Gumbs transcend run-of-the-mill “What I Wore Today” sites, striving instead to answer a more pressing question: What I Did Today.

That’s why we’re honored and excited to collaborate with these gentlemen and scholars to bring you that rare style spectacle—New York Fashion Week—through Street Etiquette’s eyes. Joshua and Travis will be on the ground in their hometown of NYC, sending us daily dispatches of the people and places that catch their attention; and doing it all with their signature sense of personal style, which ranges from thoughtful tailoring to punk-rock pattern mixing.

Our coverage commences later this week, right here on the Men’s Shop Daily, as well as on our Men’s Shop Instagram feed (@NordstromMen). For now though, scroll down to learn about some of Street Etiquette’s recent projects—and see exactly why we’re looking forward to working with them.

[Above: Travis, left, and Joshua outside The Metropolitan Museum of Art.
Photo by Andre Wagner.]

The men of Street Etiquette doing what they do best: Soaking up the scenery of their native NYC.
[First and 3rd photos from the top by Rog Walker, from their recent shoot with
model/shoe designer Armando Cabral; 2nd, 4th and 5th from top were taken at New York Fashion Week a year ago.]

Inspired by the likes of Jean-Michel Basquiat and Peter Tosh, organized by Street Etiquette, and shot by Andre Wagner, CROWNED was a portrait series celebrating personal expression through hair.

Snaps from Street Etiquette’s recent journeys to
Sao Paulo and Itajai, Brazil (top 4-grid), and Luanda, Angola.

Travis sporting one of Street Etiquette’s ‘Black Ivy’ T-shirts (almost sold out)—inspired by their 2010 project with photographer F.E. Castleberry of Unabashedly Prep.

Even before Joshua and Travis shifted their focus from personal style to thought-provoking photo essays, they often based their outfit posts on historical research—mining sources like the Time/Life Archive and The Selvedge Yard for vintage inspiration.

Street Etiquette’s Tumblr feed isn’t just pretty pictures; it’s a digital pipeline of tangible influences, from classic jazz to abstract art.
(Speaking of Tumblr—check out our own Nordstrom inspiration board if you haven’t already.)

Excerpts from Street Etiquette’s Instagram journal.
For more like this, live from New York Fashion Week, stay tuned to
Men’s Shop Daily–and follow @NordstromMen on Instagram.


[Photos courtesy of, Street Etiquette’s Tumblr and Street Etiquette’s Instagram.]

{ 2 comments… add one }
  • Celeste B's Customer February 6, 2013, 9:41 am

    Terra Cotta as a shoe color? That is an interesting and rarely seen color for apparel.

    Although, a “feet of clay” analogy might detract from the look….

  • John February 7, 2013, 7:55 am

    I’ve followed these two for awhile. Great to see Nordstrom do a feature with them.

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