Best Made Co

We agree with Herschel Supply Company that there is a virtue in being truly #wellpacked, and documenting it. Because at some point while adventuring you might need to play some cuts (shout out to Bluetooth deejays). Because you never know when you’re gonna need to Gift & Go. And because cold days are way better with a flask.


Left: Herschel Supply Co. Pop Quick Buffalo Check Backpack | Best Made Co. Waxed Canvas Travel Zip Case 

Middle: Shwood Canby 54mm Wood Sunglasses | LSTN The Bowerys Cherry Earbuds | Graphic Image ‘Bottoms Up’ Flask | Kiehl’s Ultimate Strength Hand Salve | Woolrich Rugby Strip Merino Wool Blend Socks | Dean & Deluca Roasted Salted Cashews | Areaware ‘Eye Hide’ Small Wooden Container | Alexander Olch Pocket Round | Pokket Mixer Mini DJ Mixer | Jack Black Mr. Fix-It Antimicrobial Wound Rescue 

Right: Faribault Woolen Mill Royal Carefree Stewart Plaid Wool Throw | Herschel Supply Co. Network Large Canvas Pouch | Best Made Co. Cap of Courage Knit Wool Beanie 

Image by Brooklyn Benjestorf

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Best Made Co is physically based in the big city of Manhattan—but the five-year-old company’s ethos is keenly focused on wide-open spaces with nary a skyscraper in sight.

Originating with a simple proposition to build a better axe (a lifeline in the wilderness as well as an inspirational symbol for city-dwellers), Best Made quickly expanded its offering to include form-meets-function items from first-aid kits to fireside coffee cups.

They frequently field-test said products in picturesque, enviably uninhabited locales—and collect incredible visual documentation while they’re at it. Keep reading to see excerpts from four of our favorite Best Made photo essays from all corners of the great United States (a perfect way to wrap up our LET’S GO Pop-In Shop, which comes to an end this Sunday).

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Tahiti…Tuscany…Thailand. Sure, there are tons of breathtaking vacation spots to be seen all over the globe. But our latest Pop-In Shop—titled LET’S GO! and curated, as always, by the illustrious Olivia Kim—urges all of us to savor the weird, wild, wonderful experiences that our own US of A has to offer.

Get a taste of America’s bountiful (sometimes bizarre) culture—from the Cali dinos above to the world’s largest ball of twine—when you “Hit the Road” on our interactive map. And while the dozens of handpicked, adventure-ready goods that populate our Pop-In are themed around an all-American road trip, one needn’t cash in a month’s worth of PTO to enjoy them. Keep reading to check out our Editor’s Picks for everything from roughing it in the woods to redecorating your apartment.

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