J Brand

Fall Denim: Five Washes to Know

falldenimblack1There are a billion and one things to know about denim, but at this exact moment you only need to know two:

1) Slim fit is the new normal.

Don’t worry, wearing slim-fit jeans does not mean having an awful time trying to get your keys into/out of your pocket. It means you’re living in modern times.

2) Owning jeans in various washes is the move.

If you care about coordinating with your shoes and the rest of what you’re wearing, you’ll need a few pairs of jeans in different colors. Five washes for you to consider: black, distressed, grey, vintage inspired and dark wash.

Check out the murdered-out fit above and, below, four more ensembles to inspire you to master each category.

Shop: cold weather Chuck Taylors | DIESEL hoodie | BLK DNM t-shirt | J Brand jeans

Shop: all jeans

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The ‘90s are back, as you know, and while some styles of that decade perhaps ought not be repeated, others will likely remain fresh from ‘93 til infinity. Timberland boots, for instance. Men’s shirt jackets. And in general, layering.

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The deadline is drawing near for J Brand’s #TylerChallenge (in which Nordstrom employees all over America compete to break in their J Brand ‘Tyler’ Raw Selvedge Jeans as creatively as possible—and capture the process via Instagram).

Check out our first batch of #TylerChallenge pics here—and in the coming weeks, keep an eye out for the winner, who will get a chance to tour J Brand’s factory in California. In the meantime, here are our latest favorite images of J Brand’s raw jeans in action. (Check out many more on Instagram, under hashtag #TylerChallenge).

One of our Rail buyers (@Yellow_Govna, left) takes his J Brands high-low with wingtips and camo—while another Rail buyer (@DanDrewes, right) airs his out after a day of yard work.
[First image up top: @TamerlaneJunior, the legend continues.]

Kick flips and nose grinds are an effective way to loosen up stiff, raw denim (@NBozich, left). Jeans, T-shirt, Chucks—classic off-duty uniform with @Eric_Eugene (right).

We always appreciate women in menswear—and @OliveJuiceJay (left) does it with the best. Elsewhere, @SamuraiGeek accelerates the breaking-in process with a dip in a salt-water pool.

Two guys who are not afraid to put their J Brands to work: @SamuraiGeek rock-climbing, and @DanDrewes building a deck.




In a blatant (and successful) attempt to win over our entire Men’s Shop organization, top-shelf denim label J Brand provided Nordstrom employees across the country with a fresh pair of their ‘Tyler’ slim-straight, raw selvedge jeans—and a challenge: to wear the hell out of them over the course of a month and a half, and document the process via Instagram.

The games began March 1; here’s a cross-section of our favorite snaps so far, from corporate HQ’ers in Seattle to store associates in Nashville, and everywhere in between.

Pristine jeans on day 1—shot by Instagram users/Nordstrom employees @TristanChiu (left) and @DannyMankin (whom you’ve seen on this blog before).

@SdelaCruz16 (left) displaying how nicely selvedge denim cleans up…and @TristanChiu (right) reminding us that jeans are designed to #getdirty.

Raw jeans start stiff, but @Eric_Eugene (left) of Long Beach seems determined to soften ’em up. We enjoyed his hashtaggery (#skateordie, #denimporn, #eatdenimforsnacks) and his caption on an alt photo: “Day 9 #tylerchallenge. Tryin to wreck these joints. I’m gonna see if someone can bury me alive in these.” Elsewhere, @BerNog7 (right) takes us from skateboards to bowties.

@BerNog7 (left) with a fistful of denim. @TamerlaneJunior (right) doing a dapper version of denim-on-denim, while displaying a perfect pre-spring pant roll with his #tasselloafers.

Female counterparts around our office couldn’t resist getting in on the action—@Miss_Melia_Ann (left) literally stole this pair from one of the guys. @NBozich (right) with a reminder that, despite all the debonair denim/sportcoat/wingtip combos we’re used to these days, jeans and sneakers are forever.

@SdelaCruz (left) and his J Brands on the wheels of steel. @TamerlaneJunior (right) going camo x neon x selvedge x…maybe locked out of his house? Once you can hop a fence in your raw denim, you know you’re on the way to wearing them in right.

Our friends to the near-East, at Bellevue Square Nordstrom (a few miles from our flagship and HQ in downtown Seattle)—showing that the Tyler slim-straight is an ideal cut for any guy, any style. Shot by @ENadler.


[Photos via Instagram; see many more under hashtag #TylerChallenge.]


J Brand is a denim-based company that’s doing great things in the nondenim world. What I love about them is that Jeff Rudes, who owns the company, is obsessed with fit. He’s not interested in producing hundreds of styles, just a select few that have the most perfect fit. This cargo has a softness to it but still holds its shape. The pant is able to have so many design details, like buttoned pockets and seamed legs, because of the very slim cut that keeps a guy from looking like he has saddlebags. I think these are the best-fitting cargos out there right now.”

—Jim Moore, GQ Creative Director

Each month for the next six months, the editors of GQ, in collaboration with Nordstrom Men’s Fashion Director Tommy Fazio and the Men’s Shop, will select key items from the pages of GQ to feature right here on Nordstrom.com.

For our inaugural edition of GQ Selects, we’ve chosen 12 killer items from the July issue. Check back every month for more.