Sneakers in Your City

The Sneaker Project is a curated selection of sneakers handpicked by our buyers, and forgive our immodesty here, but it rules. Twice a year we give it an extra dimension with atmospheric videos shot in various cities. We pick a sneaker enthusiast and make them our tour guide. So far we’ve profiled Seattle, New York and now Los Angeles.

Our L.A. video was made by and stars Dan Regan and his actor friend Spencer Lofranco. Regan is a downtown L.A. dweller and Venice neighborhood local, an artist/photographer/director we admire–someone whose professional title could probably be something nebulous like “creative strategist and digital fathomer,” but that’s obnoxious and he’s not.

In fact, he’s pretty much the man for steering us away from #basicstuff in Venice and recommending a few crucial spots to chill and eat. Check out our Q&A and some behind-the-scenes snapshots below.

Shop: The Sneaker Project

[continue reading…]

{ 1 comment }

New! Nike Air Max Tavas

‘Twas the season to indulge, friends, but now ‘tis the season to atone. Throughout the month of January, we’ll be bringing you all sorts of Wellness Realness—information and inspiration you can use to get out of lax mode and into good-for-you mode. Or at least stop eating cookies for lunch and skipping your morning run.

Our post-holiday goals in 2015 include increased food discipline and headphones-enhanced running (call these goals resolutions if you must). The gym is cool, but for those of us who are able, here’s to also simply exploring outside with our homies more often this year. Because the world is beautiful and walking definitely counts as exercise–and IRL relationships matter.

Enjoy these behind-the-scenes images from the upcoming Los Angeles episode of Nordstrom’s Sneaker Project: Sneakers in Your City. Of special note: the achingly fresh, soon-to-be-released Nike Air Max Tavas–brother of the classic Air Max 1, cousin to the tech-y Huarache.

[continue reading…]

{ 0 comments }